Content Marketing
We work directly with you to create and promote an engaging feature story about a topic that your target customers are interested in and get that content in-front of committed, local readers.
- Your Article is featured on the home page of one of our newspaper websites clearly labeled as “Sponsored,” in rotation with news stories.
- Content is promoted on our Facebook page via paid, targeted campaigns and in our headline news alerts emails to consistently drive traffic to the content.
- You own the final product!
- The article is designed to feature your display or video advertising on the right side
and bottom of the article.
Our Process
One of our highly experienced local marketing consultants will meet with you to talk about your business and your marketing goals, the story you want to tell, target audiences and budget.
Our design team works closely with you to discuss the content and message that will inspire your customers/prospective customers to take notice.
We take all of the information we have gathered and create engaging articles your audience will react to.
Once the content and messaging of your article is approved we launch the sponsored content campaign that is designed around the parameters we have discussed.
We provide results of your campaign directly to you and help you determine what the next steps should be.